Tenets of the Warren Buffett Way
Business TenetsIs the business simple and understandable?
Does the business have a consistent operating history?
Does the business have favorable long-term prospects?
Management TenetsIs management rational?
Is management candid with its shareholders?
Does management resist the institutional imperative?
Financial TenetsFocus on return on equity, not earnings per share.
Calculate "owner earnings."
Look for companies with high profit margins.
For every dollar retained, make sure the company has created at
least one dollar of market value.
Market TenetsWhat is the value of the business?
Can the business be purchased at a significant discount to its value?